PACE Communications Group is marketing consultancy that works with commercial real estate companies to help them lease space.

NAIOP’s Coffee with Colleagues at Synergy Investments

May 23, 2013 | By | Add a Comment

“Wherever [coffee] is grown, sold, brewed, and consumed, there will be lively controversy, strong opinions, and good conversation.” (From Uncommon Grounds: The History of Coffee and How It Transformed Our World by Mark Prendergast) More than 100 people gathered this morning in Boston at Synergy Investments for NAIOP’s Coffee with Colleagues, a networking breakfast event. […]

Continue Reading

2013 NAIOP MA Bus Tour Recap: The Suburban Transformation

May 23, 2013 | By | Add a Comment

Three signs that spring has finally arrived in Boston: 1) green grass on the Esplanade, 2) the Red Sox back at Fenway Park, and 3) NAIOP MA’s Annual Bus Tour. The 11th edition of the tour took place on Wednesday as more than 250 people aboard six buses toured properties along what is suddenly one […]

Continue Reading

CRE Owners Well-Positioned to Connect Physical and Digital Worlds

May 23, 2013 | By | Add a Comment

Retailers have clearly taken the lead in the adoption of social and digital media tools. American Eagle Outfitters and Gap are just a couple that are pushing the boundaries. Retail developers and property owners have been slower to join the party. Why? For one, because retailers have experimented more; there’s more case study data out […]

Continue Reading

5 Media Relations Tactics for CRE Owners to Promote New Tenants

May 23, 2013 | By | Add a Comment

To me, it’s always surprising—and encouraging—how deeply residents care about what’s happening in their local real estate market. It’s practically a sporting event. Most of us know how closely people watch residential real estate. Well, the same goes for other types of real estate, especially retail. Particularly in their own neighborhoods, when a new retail […]

Continue Reading